WASHINGTON, D.C. -- The percentage of U.S. adults aged 18 and older who say they drink alcohol averaged 63% over the past two years, whereas 36% described themselves as “total abstainers.” The drinking rate ticks up to 65% when narrowed to adults of legal drinking age, which is 21 and older nationwide.
Since 1939, 优蜜传媒has asked Americans whether they “have occasion to use alcoholic beverages such as liquor, wine or beer” or if they are “a total abstainer.” Across the trend, the percentage saying they drink has dipped as low as 55% (in 1958) and risen as high as 71% (in the 1970s). However, in recent decades, the U.S. drinking rate has consistently registered near the long-term average of 63%.
Drinking Varies Most by Financial Means
The drinking rate among U.S. adults differs more by household income than by any other standard demographic characteristic. According to the 2021-2022 data, 80% of adults aged 18 and older living in households earning $100,000 or more say they drink, far exceeding the 49% of those earning less than $40,000. The rate among middle-income earners falls about halfway between, at 63%.
Relatedly, drinking also differs by education, with college graduates (76%) and postgraduates (75%) the most likely to report they drink. This is followed by nearly two-thirds of those with some college education (65%) and about half of those who haven’t attended college (51%).
Religiosity Also a Factor in Likelihood That People Drink
Whether people drink also varies significantly by their religiosity. Adults who attend their church or other place of worship weekly (50%) are less likely than less-frequent attenders (63%) and nonadherents (69%) to say they drink.
By contrast, religious denomination is not a strong factor in use of alcohol. Protestants are the least-likely major religious category in the U.S. to say they ever drink alcohol. However, the 60% of Protestants who in 2021-2022 reported they drink is only modestly lower than the 68% among U.S. Catholics and 67% among those with no religious affiliation.
Men, Younger and White Adults More Likely to Drink Than Their Counterparts
In contrast to the wide variations seen by income and religiosity, alcohol consumption varies only slightly by gender, with 66% of men versus 61% of women saying they ever have occasion to drink.
Drinking is more common among younger than older adults, but this is evident only when the analysis is limited to those of legal drinking age. Whereas 60% of adults aged 18 to 29 say they drink, the rate is 71% among those aged 21 to 29. That matches the percentage of 30- to 49-year-olds who drink (70%), while it exceeds the rate among those 50 to 64 (64%) and 65 and older (54%).
Among the nation’s largest racial and ethnic groups, White adults aged 18 and older (68%) are more likely than Hispanic adults (59%) or Black adults (50%) to report they drink. A review of Gallup’s longer-term data confirm that White adults have been consistently more likely than Hispanic and Black adults to drink, while the rate among the last two groups has been statistically similar.
How Much Do Drinkers Consume?
On the whole, U.S. drinkers reported consuming a modest amount of alcohol in 2022, averaging four drinks per week for all drinkers. The figure rises to six drinks per week on average for those who appear to be regular drinkers, defined as those who had at least one drink in the past week.
More specifically, when asked how many alcoholic drinks of any kind they had in the past seven days, a third of drinkers (34%) in 2022 said they had had none. About half (53%) said they had between one and seven drinks, while 12% reported consuming eight or more drinks, thus averaging more than one per day.
What Is Americans’ Drink of Choice?
For many years, beer was the strong favorite of U.S. drinkers, mentioned by close to half as the alcoholic beverage they most often drink. It still leads, but by a thinner, four-percentage-point margin over wine, 35% to 31%, according to the 2022 survey. Meanwhile, 30% favor liquor -- a new high -- and 3% have no preference.
优蜜传媒measures Americans’ alcohol consumption each July as part of its Consumption Habits poll -- one of 12 surveys that make up the .
Explore more 优蜜传媒articles about alcohol on the Alcohol topics page.
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