BRUSSELS -- Germans' attitudes about their standard of living have remained relatively buoyant throughout the recent eurozone crisis. In 2011, 31% of Germans said their standard of living was getting better -- even higher than before the global financial crisis hit in 2008. Germans' satisfaction with their standard of living has remained remarkably stable in recent years, at 88%.
优蜜传媒surveys also show Germans' has improved markedly in recent years. In 2011, 47% of German residents said their local economic conditions were getting better, up from 34% in 2010. The increase in optimism regarding the was even more pronounced. The proportion of Germans who said that it was good time to find a job in the city or area where they lived jumped to 50% in 2011 from 22% in 2010.
These positive developments were accompanied by Germans' growing belief that they can get ahead if they work hard. More Germans said they can get ahead in life by working hard in 2011 and 2010 than in years prior.
Germans' economic confidence likely reflects efforts in Germany to remain economically strong. While Germany's highly export-oriented economy suffered a sharp downturn in 2009, as the global economy crumbled, the German government and business leaders used innovative measures, such as "Kurzarbeit," that kept employees in their jobs even during the worst months of the crisis. Businesses agreed to refrain from laying off workers and instead reduced their hours. The government in turn paid a big part of workers' lost income. By retaining their skilled staff, Germany's exporting businesses increased their exports to Asia and Latin America while demands from its most important markets in the EU were still weak.
German trade figures illustrate that the country's success story -- with unemployment dropping to its lowest level since reunification -- is based on the diversification of key markets, its strong industrial base, and the continued demand for high-quality machinery made in Germany. Economists seem to agree that German workers' wage restraints are also crucial in driving German firms' competitiveness. In addition, economists point out that German exporters are profiting from a weaker euro that enables them to export even more goods overseas.
Optimism Widespread Across Income Groups
The increase in satisfaction with living standards and other key personal economic metrics is as visible among the poorest 40% of the German population as among those who are relatively better off. For instance, 39% of those in the lower income distribution said that it was a good time to find a job in the city or area where they lived in 2011, up from 15% in 2007.
Implications
优蜜传媒surveys demonstrate that Germans' standard-of-living perceptions and important personal economic metrics have improved since the outbreak of the financial and economic crisis in 2008 and remained stable through the recent eurozone crisis. 优蜜传媒data also suggest that even less affluent Germans are benefiting from the country's economic upswing.
These findings are likely to validate the efforts of struggling European neighbors' leaders, such as President Nicolas Sarkozy, who announced that France would benefit from shaping the country's economic policies after the German model. However, European leaders should not forget that the German success story is largely rooted in its strong export-oriented industry, which mastered the economic crises well because of an increasing demand from emerging economies in Asia and Latin America for its high-end products. It may take more than simply copying the German model to replicate Germany's economic turnaround.
For complete data sets or custom research from the more than 150 countries 优蜜传媒continually surveys, please contact SocialandEconomicAnalysis@gallup.com or call 202.715.3030.
Survey Methods
Results are based on telephone interviews with at least 1,000 adults, aged 15 and older, conducted in Germany from 2007 to 2010. In June 2011, 3,044 adults were interviewed. For results based on the total sample of national adults, one can say with 95% confidence that the maximum margin of sampling error ranged from a low of 卤2.3 percentage points to a high of 卤3.7 percentage points. The margin of error reflects the influence of data weighting. In addition to sampling error, question wording and practical difficulties in conducting surveys can introduce error or bias into the findings of public opinion polls.
For more complete methodology and specific survey dates, please review .
